Just to start off, I want to say how proud I am that you are stepping up and starting your online coaching empire.
⭐ You are doing amazing ⭐
I know how much of your heart and soul has gone into carefully crafting the business of your dreams. I’ve been there and even though it’s an incredible journey, it is certainly not an easy one.
So props to you for getting to the point where you are ready to book that first coaching client.
Signing that contract is a HUGE milestone!
But, you might be asking yourself, “How the heck do I get there?”
Luckily for you, my job is to tell you exactly how to do just that. Today’s post is all about how to get your FIRST coaching client, and how to do it fast.
So if you’re a new online coach ready to get your FIRST coaching client, look no further because you are in the right place. And that place is with me, Molly Ann Luna, life and business success strategist. I am all about walking you through intelligent online marketing strategies to help you start, scale, and skyrocket your online coaching business.
Let’s get down to business!
Without further ado, here is my three-step process to help you get your FIRST coaching client fast.
Step 1: Craft Your Power Promise
The first step to making that initial coaching client relationship is crafting your power promise.
This is one sentence that makes it clear to a prospective client who you are and exactly what kind of transformation you are offering.
The clearer this statement is, the more likely it is that your prospective client will become a paid client.
Booking with a coach is a huge investment, so your potential clients need to feel confident in you and the transformation you deliver before they hand over payment.
Let me walk you through the components of an effective power promise 👇🏻
You are going to start your sentence with “How to…” followed by the desired result. You also want to include how much time the transformation will take followed by “so that you can…” and then describe the benefits they will experience or the challenge they will overcome.
I’ll give you a couple of examples of that formula in action starting with my very own power promise.
“How to help you go from best-kept secret to online legendary leader by starting your online coaching business from scratch, earning $12,000 or more within 5 days by pre-selling your perfectly packaged program.”
This power statement definitely has a LOT of info, but it has all the components that help my prospective clients pivot into paid clients.
Let’s take a look at a few more examples.
Here’s an excellent promise from a health coach:
“How to overcome adrenal fatigue in five days so that you can feel focused and energized, even when you are having those sleepless nights.”
This sentence alone tells overtired and overworked, new parents that if they attend this program they're going to feel more energized and focused within 5 days, even if they can't log any more hours of sleep.
And let me tell you, coming from a once-sleep-deprived new mama, this power promise would get a sale out of me!
Here’s another exciting power statement from a personal trainer:
“How to lose 10 pounds in three weeks so that you can get back into those pre-baby jeans without sacrificing sweet treats.”
Again - simple, clear, impactful.
New mamas looking to get that pre-baby bod back without sacrificing their sweet tooth are going to be lining up to register for this program.
Now that you’ve seen some amazing power promises in action, it’s your turn!
I want you to get out your pen and paper and jot down a simple power statement for your own business.
That way next time someone asks you, “What problem do you solve in your business?”
You will be ready with a powerful statement that authentically represents the transformation you deliver and has the potential to get your FIRST coaching client fast.
Step 2: Spread the Word
After crafting the perfect power promise for your biz, the next step is letting the world know that you are on the scene.
Your prospective clients need to hear that you are ready to help.