The Beginner's Guide to the 7-Steps of A Successful Sale
Rapidly changing technology impacts the sales process of any business, no matter the industry or market. Due to this, it is always important to continuously review and revise this seven-step sales process.
But how do you do this?
Whether you are a new or established business, The Beginner's Guide to the 7-Steps of A Successful Sale outlined below will help you review and revise your business' sales process.
Step 1: Find Prospects
Conduct a needs analysis of every person you meet. I mean EVERYONE! It does matter if you meet them at a business event, a Starbucks line, a PTA meeting, or anywhere else; a needs analysis will help you determine if they can be a prospect.
Why conduct a needs analysis?
A needs analysis will help you sort between people interested in your business/services into two categorize; prospects and suspects.
A suspect is anyone that meets the general characteristics you are looking for in a customer. While a genuine prospect is a suspect that NEEDS, WANTS, can USE, and can AFFORD your offer.
Remember, you are not pitching or selling to them at this stage; you are simply finding out whether or not they have a problem that your offer can solve.
Your goal here is to establish a connection and get their contact info. Be pleasant, polite, and professional.
Step 2: Qualify Your Prospect
Take the conversation further find out the awareness of their needs.