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What to Focus on When You're First Starting Out in Business | Molly Ann Luna




There are so many things to do and many ways to succeed – but where do you start? It can be tough to know what to focus on when you start a business.


In this week's episode, I'm breaking down the THREE key areas to focus on when you're just getting started, which are crucial for quick business success.


As a seasoned entrepreneur, these three focus factors are anchors that I come back to again to scale my business to the next level.


And had I zeroed on this from the beginning, my business could have been a lot more profitable faster.


FOCUS FACTOR #1: WHY

Before you waste an ounce of energy thinking of your brand colors, logo, or how to build a website, the first thing you need to get crystal clear on is your why.


Why are you starting this business?


Yes, of course, to be your boss and make a boat of a lot of money as you transform lives, and fingers crossed, have more time to spend with your loved ones. All is well and good, but I want you to take it one step deeper.


Scratch that, seven steps deeper.


This simple exercise, 7 Layers Deep, will help you unearth the genuine reasons you want to build a brand and business you can be proud of.